![]() The actual use of web fonts is pretty straightforward, using standard HTML and CSS syntaxes. So long as the client itself supports the use of, or your choice of web font can be served with those methods and not with JavaScript, there’s a pretty good chance web fonts will show up just fine. Volume licensing: Use the fonts across your whole organization. Custom Services: Request modifications or bespoke fonts directly from the foundry. Self Hosting: Host web font files on your own server. A (really) small number of email clients support the use of web fonts provided through services like Google Web Fonts. Visit Adobe Originals to purchase additional licensing and services, including: Mobile Apps: Embed fonts in your app UI. If you want to work on the ragged edge of email technology, however, you do have a few options. ![]() ![]() While web fonts may be common in modern site design, in the world of HTML email, they’re experimental at best. Here’s a list of all widely-supported cross-platform fonts: Helvetica, Arial, Arial Black, Comic Sans, Courier New, Georgia, Impact, Charcoal, Lucida Console, Lucida Sans Unicode, Lucida Grande, Palatino Linotype, Book Antiqua, Palatino, Tahoma, Geneva, Times, Times New Roman, Trebuchet MS, Verdana, Monaco. Sans-serif: Helvetica, Arial, Verdana, Trebuchet MS It’s best to stick with a small list of fonts known to work across all platforms, and your ideal, bullet-proof font stacks should look something like this. There are not as many monospace fonts with wide, cross-platform support. These are your best bets for serif fonts. These choices will give you good coverage, but you should include a more common one as a backup in your font stack. If you include these in your font stacks, most people will see the page correctly. These are your best bets for sans serif fonts. Here, you’re pretty much stuck with the basic, cross-platform fonts: Sans Serif Web Safe Fonts Like anything else with HTML email, there are some limitations. Unfortunately, you can’t just go and use an excellent font like Gotham for your copy. Most email clients block images from first-time senders by default, so your subscribers will almost always see the print content of your email before anything else. Created by Monotype in 1990, its based on Caslon Black: a typeface originally cast by William Caslon in 18th century England that combined the design attributes of both the medieval and Victorian eras. Below you will also find list of fonts in each of the Feature On Demand (FOD) packages. Typography in email is arguably more important than other design elements since type is the one thing that is consistently rendered across different email clients. One of the oldest and best Old English fonts, Old English Text has a real pedigree. The following is a list of desktop font sets that are present in the most updated version (2004, May 2020 release) of Windows 10.
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